Harvested in the Amazon rainforest
Monavie Active contains wild-harvested açaí and plant-based glucosamine, blended with 18 other fruits, offered by us since 2005.
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The fruit
Most people have seen the color long before they have seen the fruit. Here is what it is, where it comes from, and why you almost never find it fresh.
Açaí (pronounced ah‑sah‑EE) is the fruit of a slender Amazonian palm, Euterpe oleracea. Despite the name, it is a stone fruit, botanically closer to a cherry or an olive than to a blueberry.
The pit takes up the great majority of each fruit. What surrounds it is a thin layer of deep purple pulp, which is the only part anyone eats.
The palms grow in the tidal floodplains of the Amazon estuary, mostly in northern Brazil, where the ground is wet for much of the year. They are tall and thin, and the fruit grows in heavy clusters near the crown.
Harvesting is still done largely by hand, by climbing the trunk and cutting the clusters down. It is skilled work, and it has been part of life along those rivers for a very long time.
Once picked, açaí begins to deteriorate within about a day. There is no practical way to ship the fresh fruit any distance.
That single fact explains the entire market. Açaí is pulped near where it grows and then frozen or bottled, which is why you meet it as a puree, a powder or a juice rather than as fruit in a produce aisle.
People expect grape or blackberry and get something else. On its own the pulp is earthy and faintly bitter, closer to unsweetened cocoa, with very little sugar of its own.
It is also unusually oily for a fruit, which is where its texture comes from. Nearly every açaí product you have tasted has had something else added for sweetness.
That dark purple comes from anthocyanins, the same family of plant pigments that colors blueberries, blackcurrants and red cabbage.
In açaí they are concentrated in the skin and the thin pulp, which is why the color is so intense in so little fruit.
Monavie Active contains wild‑harvested açaí and plant‑based glucosamine, blended with 18 other fruits.
We have offered it since 2005, shipped from Gainesville, Florida.
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1 Case / 4 BottlesMonavie Active$130.00$32.50 a bottleSubscribe & save$117.00$29.25 a bottle, save $13.00Supply per personAbout one month2 Cases / 8 BottlesMonavie Active$250.00$31.25 a bottleSubscribe & save$225.00$28.13 a bottle, save $25.00Supply per personAbout two months3 Cases / 12 BottlesMonavie Active$360.00$30.00 a bottleSubscribe & save$324.00$27.00 a bottle, save $36.00Supply per personAbout three monthsSee all sizesOne bottle up to 24 cases
